Tag Archives: Clients


Client Collaboration and Retention

July 17, 2013

  It’s not rocket science – increasing client interaction leads to an improvement in customer experience, satisfaction and loyalty. Read: the more the client feels valued and part of the process, the more likely they are to become a repeat buyer. Simple, right? The shocking statistics say otherwise. In 2012, Forrester’s Customer Experience Index noted …
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Hints to Better Manage Your CRM System

September 24, 2012

        Customer-driven applications have been in existence for years. Successful businesses have always utilized the principles of which Customer Relationship Management (CRM) systems now formalize. As CRM’s become more available allowing smaller businesses to benefit from these powerful solutions, many potential problems are being widely overlooked. Firstly the CRM application is an …
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How to Negotiate Like a Pro

August 8, 2012

For some people, negotiating comes as second nature. The rest of us need to carefully study and learn negotiation strategies to be sure we don’t end up on the losing end of business deals. Business is about relationships, so the art of skillful negotiation is an asset to any business. Start with the basics. Whenever …
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Using Offers to Win Business

July 17, 2012

One of the most important factors to consider when trying to appeal to the consumer is the “What’s In It – For Me?” (WIIFM) element. It is the main driving force behind almost any buying decision so a similar thought process occurs when consumers read or hear an advertisement. By simply including an offer that …
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10 Strategies for Getting Paid On Time

June 19, 2012

  If we don’t get paid, we go out of business. So with more debtors delaying payment in these tough times, taking action to collect money should be a top priority for small companies. Few small businesses can afford to turn customers away, but being timid about stretched credit terms puts your own company in …
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Measuring Client Satisfaction

June 11, 2012

  Firms can spend thousands of dollars on advice from consultants and business experts, but often the best advice is freely given by the people that matter most – your clients. When you ask a client to write several sentences about their experiences it is also a great way to test confidence in your firm. …
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Warning Signs That Your Customers Are Headed Out the Door

May 7, 2012

  It is not likely that you will receive any notification before a client decides to terminate your relationship – they will simply stop coming back. Learn to recognize some of the warning signs early and you may save you and your team members the headache of losing a client. Often communication will start to …
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Customer Service, Awesome Service

April 30, 2012

  Don’t just boast about your awesome customer service- create a system and take the steps to really mean it. Start from the ground up and adequately train your team members. Invest time in refresher courses, dedicating efforts to revisiting classic methods as well as fresh innovations. Systemize your service. Consistency is the key – …
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Reactivating Lost Clients

March 26, 2012

  Save time, money and energy easily by choosing to put your focus towards reactivating old clients instead of rushing full-speed ahead into a brand new marketing campaign. While it is important to be consistently attracting new business, your ‘old dogs’ don’t need to be taught new tricks. By simply reminding them of why they …
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Customer Centricity in Small Business

March 5, 2012

  The current hot topic of debate in the world of small business is: does being customer centric play a role in success? Can great customer service alone do the job? Can being customer centric be detrimental? Customer service is defined as “the provision of service to customers before, during and after a purchase/service.” Every …
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